Imagine a Steve Jobs keynote opening with “Hi, my name is Steve Jobs. The name of my company is Apple” Or Howard Schultz opening a presentation with “Hi, my name is Howard Schultz and I’m here to talk to you about Starbucks.” Boring and not very engaging. Yet, thousands of business presentations going on today […]

As you know, superb communication is the key to business success.  Sales is no different.  Superb communication in sales is the secret to selling more. To help you improve your sales communications, one of the most effective things to do is ensure you don’t commit any of the biggest mistakes salespeople make.  There are actually […]